Strategic Association Management (SAM) and SocialOffset are excited to announce a new partnership. SAM will provide operational and staffing solutions for SocialOffset, a nonprofit organization offering a socially conscious alternative to event and destination boycotts.

SocialOffset launched in 2022 to help attendees and business travelers offset spending in destinations whose laws do not align with their core values by making it easy to channel donations to cause-based local charities. Event organizers partner with SocialOffset to host their offsetting campaign in which 100% of the dollars donated go directly to vetted local charities selected in collaboration with the event host. Destinations sponsor SocialOffset to demonstrate their commitment to supporting the in-person meetings industry and fostering positive local impact.

“Our new partnership with SAM signifies SocialOffset’s continued growth and our need for professional staffing to service the exponential increase in demand for our services,” said Elena Gerstmann, PhD, FASAE, CAE, Co-founder and President of SocialOffset. “We are certain that the combination of the vision and passion of our Board leadership, the support of our sponsors and event organizers, and the operational expertise of our new staff team at SAM will enable SocialOffset to expand our impact and to drive positive change in communities.”

SAM will deliver a comprehensive range of services, including executive, board and governance support, financial management, communications and sponsorship support. SAM COO Paulina van Eeden Hill, CAE, will lead the internal staff team, providing strategic and operational support to the volunteer board.

This partnership reinforces SAM’s leadership in delivering full-service operational and program management for professional associations and nonprofit organizations while reflecting the beliefs and goals of SAM’s leadership.

“SocialOffset’s guiding principles and causes align deeply with SAM’s core values and commitment to empowering people to positively change lives,” said JJ Colburn, CAE, SAM co-CEO. “We look forward to helping SocialOffset achieve its mission and make a positive impact in communities nationwide.”